Custom Software Development

We build Apps, Automations, and App Integration Solutions

— And show you how to build them in the most cost effective way

Canadian-based. Serving North America

Get the solution you want.

No surprises. No hidden costs.

We help you:

Prioritize must-have features so you can earn revenue as soon as you launch.

Access government funding to pay for your development costs.

Save thousands by connecting with security and compliance experts before development begins.

You want to build an app.

Or have an app that needs to be fixed.

And want to know how much it's going to cost.

Any estimate without formal requirements gathering is simply a wild guess.

We are changing this. 

The App Cost Calculator is designed by a senior developer. 

It translates your vision into technical requirements, ensuring developers know exactly what you need to build.

This is the only way you can accurately compare quotes.

Exclusive Resources Included:

  • Bonus #1: The 14 critical questions to ask every software development agency. Asking these questions will helps you:
    • Avoid restrictive contracts that lock you in
    • Save thousands on development costs
    • Only build exactly what you need, nothing more
  • Bonus #2. You’ll get access to our subscription audit calculator. A powerful tool designed to help you determine if a custom software build can replace expensive subscriptions.

Pitfalls we know you want to avoid.

And the solutions we provide.

Pitfall #1: Paying twice for the same app

Many founders end up paying for their app twice. Once to build it and once to build it right. 

This essentially means they end up paying for the same app build twice. 

There are two reasons this happens.

The first is that the developer failed to understand the technical functions required.

The second is that the development team fails to notify you as to when to bring in critical third parties such as security and compliance experts. 

 

Solution #1
We created the App Cost Calculator to expertly gather the technical features your app needs which then allows us to give you a realistic estimate. 

Pitfall #2: Being locked into proprietary software

Some developers trap founders in proprietary systems that make it expensive, or impossible, to leave.

This can result in you having to pay licensing fees for as long as you wish to use your app. 

Solution #2
When you hire New Idea Machine, you:

•Own every line of code from day one

•Only pay for time and materials 

•Own your custom software (never paying licensing fees)

• Can move your software to any provider at any time, for any reason

Pitfall #3: Losing control of your idea

Many Founders fail to insist on signing a Non-Disclosure Agreement (NDA) prior to discussing their idea. 

This happens often when building overseas. 

Unfortunately, once an idea is compromised, there’s no way to undo it.

Solution #3
Before we even meet, we will send you a Mutual Non-Disclosure Agreement (NDA) to sign. 

Also, when you develop your app in Canada, you’re idea is protected by strict North American laws. 

Pitfall #4: Missing out on government funding

Building overseas disqualifies your project from Canadian government grants and non-dilutive funding programs.

Many founders don’t realize this until it’s too late.

Solution #4
When you build with New Idea Machine, you can rest assured that every developer is located right here in Canada.

Your project remains eligible for government funding.

All things considered, building in Canada is actually more affordable than building overseas. 

Pitfall #5: Skipping proper discovery

Be wary of developers who promise everything without a formal discovery process.

Proper requirements gathering include very specific functional questions you need to answer prior to development to avoid costly rebuilds. 

Features such as financial reports, two factor authentication and compliance are often missed all together.

 

Solution #5
Proper requirements gathering is so important that we built the first App Cost Calculator to help you consider features you may have never thought of. 

It replaces the traditional $5,000+ discovery process and we provide it for free when you book a discovery call with us. 

Pitfall #6: Lowball quotes that explode later

Many agencies lure Founders with a low initial quote, then charge extra for every minor change you might need.

What should have been a $30,000 app suddenly becomes a $58,000 problem.

Solution #6
After our free consultation, we provide you with access to our App Cost Calculator.

Answering these questions provides us with enough information to properly scope your project and provide a realistic estimate. 

There are no surprises or uncomfortable conversations later.

Pitfall #7: Wondering if the app will even work

It is unfortunately common for Founders to receive apps that don’t fully function.

And they are required to pay again just to have these featured fixed. 

Solution #7
The team at New Idea Machine will test your app thoroughly.

Then, we will have you test it before we hand it over. 

Pitfall #8: Developers who only take orders

The majority of developers are order-takers. 

They build whatever you ask for, even if it doesn’t make business sense or creates friction for users. 

This leads to wasted features and poor return on investment.

Solution #8
We act as strategic advisors, helping you focus on must-have features for your Minimum Viable Product (MVP).

This keeps your budget under control while prioritizing validation and revenue first.

Pitfall #9: Overly technical language

If you don’t understand what’s being proposed, you can’t make confident decisions.

Many developers have zero experience in running a business.

They often use technical language to impress or confuse clients. 

Unfortunately, this often hides poor choices or unnecessary complexity.

Solution #9
We explain everything in simple, plain language.

It’s important to us that you clearly understand your options, along with the pros and cons of each, before moving forward.

This is how a team works together and succeeds. 

Pitfall #10: Being trapped in long contracts

Many development agencies lock Founders into 12 month contracts.

This means that if things don’t work out and you want to leave, you still have to pay a monthly fee until the contract expires. 

Solution #10
At New Idea Machine, our contracts are flexible and client-first.

You can pause or leave at any time and take everything built to date.

We want you to stay with us because love working with us, not because you have to.

Bring Your Ideas To Life

With fractional software development resources

Start on the right path and save time and money with New Idea Machine (a.k.a. NIM).
Printed wireframes and laptop on desk used for custom app planning

Not Technical?

MVPs, Apps, and Automation made simple

Custom software solutions that grow your business. 

No pressure, just great advice

Bring Your Ideas To Life

With fractional software development resources

Start on the right path and save time and money with New Idea Machine (a.k.a. NIM).
Developer working at a desk with multiple monitors displaying code for custom software development

Launch faster. Scale smarter

Save up to 70% in time and cost with our proprietary process. We will show you how. 

We deliver precise, market-ready solutions in weeks, allowing you to capture value immediately.

100% IP Ownership

Your software is a permanent asset. You retain full ownership of your code and data from day one. We deliver clean, secure, and documented work, ensuring you have total control.

Built for Evolution

We architect for the future, not just the finish line. We ensure your software scales flawlessly alongside your business growth, offering ongoing support to keep you moving forward.

Bring Your Ideas To Life

With fractional software development resources

How It Works

Calculator icon

step 1.

Determine your monthly budget

Team Strategy Icon

step 2.

Get matched with developers that are perfect for your project.

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step 3.

Let’s get started!

Important Insights for Business Owners

Testimonials

Having worked with multiple website development partners over the past year, our engagement with NIM has been a breath of fresh air. Since the start, NIM has integrated into our team seamlessly, and they continue to deliver our projects above expectations. NIM’s structure allows us to support incredible junior talent while they fill technical mentorship gaps along the way. It has been a true partnership, and we know they are fully vested in our project’s success.

Mike Macdonald

Village Wellth

Working with NIM has been a blast! The effort by their team to build a relationship with us has been the highlight which has led to them really understanding our needs from a development perspective. I’ve continued to be impressed by the quality of work being produced as they continue to exceed expectations. I’m excited to continue working with the team on this project and many more!

Shannon Phillips

Unbounded Thinking

We have found New Idea Machine to be a fantastic development partner, both in terms of ensuring high quality and timely delivery of software, and for connecting us with exceptional new talent to join our team. I would recommend New Idea Machine to any start up looking to build excellent software in the short term, and to grow their talent base in the medium term! You’ll find no better dev partner out there.

Jason Blackstock

How to Change The World

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