Custom software, apps and AI automation that pay for themselves.
- Save 50 to 75% in time and cost with the AI-assisted process our CTO created.
- Most builds finish in two months.
- Own your build from day one.
No pitch. No pressure. Just cost-saving advice.
Rather talk now? Call or text Rea at 403-681-8738.
New Idea Machine is a Calgary custom software and AI automation agency serving small business owners worldwide.
One client's numbers
Geremy Howe (Mr. Rooter of Edmonton) paid $22,000 once. He now saves $42,000 every year, and other companies pay to use his software.
paid once
saved every year
from other companies using his software
Should I build my own software or use something off the shelf?
You know your business better than anyone. See every software option and what each one costs, up front and down the road, so you can choose the one that's right for you. That could mean launching an MVP (a simple first version of your product), opening a new revenue stream, or making what you already have run better.
Not sure where to start?
Watch a 30 second welcome video from Rea, our co-founder.
Then, pick the path that sounds like you.
How do I know I'm getting a fair price for my app?
A confidential analysis
Get an outside look at your bottleneck, spreadsheets or new revenue idea.
All under mutual NDA.
The right-size solution
If something off the shelf will do the job, we say so.
We walked away from a $30,000 build because a $100 a month tool did it. Read Vera's story.
An estimate you can trust
Every feature priced separately, from our record of real builds, so you know what to build now and what can wait.
No surprises later. We are solid with our estimates.
Geremy Howe: “You delivered exactly what you said you would, and the price was bang on.”
Is building my own software worth it?
Your software is running and the busywork takes care of itself.
From startup to $10 million
“We've really gone from a small startup with a couple people to 15 people and a $10 million business.”
Kelly Hall
CEO, Vermillion Power Technologies
Started right away, with no 12-month contract
“It was a way to just start and go from there versus having a 12-month commitment and a six-figure price tag.”
Shannon Phillips
Founder, Unbounded Thinking
No more paying for software someone else owns
“The biggest change is not having the over $2,500 a year bill for software I owned nothing of. Now I just pay minimal hosting costs.”
Paisley Churchill
Business Owner, Tech Translator
What is the process to build my app?
A senior developer matched to your project
AL Del Degan, our CTO, oversees every build.
See your build every two weeks
Try a working demo and decide what gets built next.
Keep control of your build
You're the admin on every account, so you can move it to any provider at any time. Get a written list of what's included before committing.
Who is New Idea Machine for?
New Idea Machine is for small and medium business owners who want to stretch their budget and avoid costly mistakes down the road. We build apps, internal tools, MVPs, or AI automation and agents that fit how your business works.
We're the right partner for you if you want:
- The full cost picture.See the monthly cost of hosting and maintenance before you start.
- No per-user fees.However many people use it.
- Private AI agents.You decide where your data lives.
- Recover part of the cost.Canadian SR&ED tax credits and IRAP funding, through specialists we connect you with. They only get paid when they secure your government rebate.
- Security done right, up front.About $2,500 before the build, not $30,000 or more after it, plus monthly security updates if you handle sensitive information.
- Support after launch.Maintenance and new features whenever you need them, on software any developer can maintain.
Another team may suit you better if you want:
- The lowest price today.Whatever it costs down the road.
- One fixed number up front.Even if it costs you 20 to 30 percent more.
- Exactly what's on your list.Without hearing about better options.
